Ms. Namita Nayyar:
Today many people think that the blogger industry is completely sold out to brands, your take on the same
Ms. Aditi Shrestha:
Quite frankly it is, when I read some mails that few PR companies & brands write to me demanding a full scripted video almost like a TVC, it truly frustrates me as these are exactly the brands I’ve been dreaming of working with, and the money is good! It’s all about what kind of work ethic you have & prioritizes your viewers over anything. I’ve personally turned down many projects because they didn’t give me an equal opportunity to “collaborate”. Having said that, I also take up paid sponsorships for youtube & Instagram, that doesn’t make me a sell-out if I work according to my core values & I’m fortunate that some brands do provide you with that sort of creative freedom.
Ms. Namita Nayyar:
Social media is both a positive and negative place, many times creators receive a lot of hate and unnecessary trolling, and how do you deal with that? Does it affect you personally?
Ms. Aditi Shrestha:
It doesn’t affect me at all. Frankly, I don’t care. When I get feedback on my content & if the comment is too personal- regarding my family or younger brother, then it can hurt a bit but at the end of the day you have to understand where the troll/hate comment is coming from, it’s reflective of who they are as a person & their frustrations. It doesn’t actually concern me.
Ms. Namita Nayyar:
Walk us through a day in your life of how you manage your profession
Ms. Aditi Shrestha:
I wake up pretty early as my mom is hell-bent on teaching me yoga & meditation. This is something new I’m trying off lately. I can’t physically survive without coffee so after a hot cup of coffee & breakfast, I start feeling alive. I have a big old school notepad where I write what I have to do for the day & a few key points that I have to mention the content I’m filming are sponsored. Charging batteries, formatting sd card of the camera, set it all up myself in my studio.
Then I get ready listening to songs as it’s the most therapeutic time of the day! Filming takes about 1-2hours and I quickly jump to my laptop & start editing. I’m very impatient with my content & enjoy editing much more than filming. The whole day goes into post-production & managing my brother, his medications.
In the end, I like to catch up with social media, post stories & if I have some spare time- maybe go on a drive & text some friends. Each day in my life is very different so you might want to check out my vlogs for that!
